About Us

How you eat impacts every aspect of your life, which is why making the right food choices every day matters—and Vibrant Earth Juices is here to help.

Inspired by best-selling book series, Vibrant Earth Juices is a brand that’s comprised of an award-winning team of journalists and board-certified experts, doctors, nutritionists, chefs, personal trainers, and dietitians who work together to bring you accurate, timely, informative, and actionable content on food, nutrition, dieting, weight loss, health, wellness, and more.

As the leading health and wellness brand—with our breaking food and restaurant news coverage, healthy eating guides, and proven “no-diet” weight loss strategies—Vibrant Earth Juices is now the world’s #1 nutrition website.

EDITORIAL POLICY

Vibrant Earth Juices’s brands are powered by individual editorial teams who are committed to creating newsworthy, accurate, and helpful content for all people regardless of age, gender, race, or ethnic origin. We employ and are committed to working with a diverse group of people representing a wide range of ages, races, gender identities, sexual orientations, ethnicities, and abilities, all of which reflects in our content.

Our editorial teams, medical and/or certified experts, and freelance contributors operate under the same high standards we set under our Vibrant Earth Juices Code of Ethics.

Code of Ethics

Vibrant Earth Juices is committed to creating high-quality content that you can trust to be accurate, properly researched, routinely reviewed, and updated with the latest information. Our writers, editors, and medical and/or certified experts consider this to be an unwavering promise we make to our readers in the pursuit of delivering impactful and meaningful content.

Each story we publish features a byline that includes the author’s name, biographical information, and credentials, and clearly lists any additional contributors to that piece. The publish date indicates when the piece was most recently updated with new information. Some articles may have footnotes or editor’s notes to provide additional information on research or authorship. Periodic review by editors and our Medical Expert Board ensures the quality, accuracy, and integrity of our content.

We correct any factual errors in a timely and forthright manner and strive to make it easy for our readers to bring errors to our attention.

All of our writers, editors, and contributors are responsible for disclosing any potential conflicts of interest.

Our editorial content is not influenced by our advertisers. We maintain a strict separation between advertising and editorial content and clearly differentiate editorial content from advertising content.

Sourcing

Our writers and editors adhere to strict journalistic standards for article sourcing. We strictly cite current and reputable primary sources, such as expert interviews, government organizations, and professional and academic institutions and studies. All data points, facts, and claims are backed up by at least one credible source, which are stated and linked to clearly within our articles.

We consider all perspectives regardless of gender, age, or origin in our reporting and sourcing in order to make sure our content is unbiased, fair, and reflects and serves diverse voices and perspectives.

In cases of developing news, we reach out directly to companies, brands, and/or press contacts for comment and note that in our coverage.

We strongly discourage the use and refrain from anonymous or unnamed sourcing, as this can erode transparency and reader trust. If a subject is sharing a personal story that may potentially put themselves or their loved ones at risk, we outwardly note to readers when names have been changed and why.

Fact-Checking

Our writers and editors investigate claims and verify all information and data gathered for all articles, including news. We consult relevant, diverse, qualified sources to ensure we’re providing proper context and background to the reader, and our news and information are thoroughly reviewed and fact-checked by a staff editor.

Our Medical Expert Board of certified and world-renowned doctors, registered dietitians, certified nutritionists, personal trainers, as well as culinary and wellness experts work closely with our editorial teams to ensure that the content we publish is factually accurate and rooted in the latest science. Their expert stamp of approval is not added to the byline of an article until a thorough review is complete.

If you have noticed an issue you would like to bring to our attention, please let us know by emailing [email protected].

Accuracy and Corrections

Our vast library of timeless service content is routinely updated, reviewed, and fact-checked to ensure the information is accurate, complete, relevant, and up-to-date. All articles in our content library are date-stamped to indicate to readers that the information is complete and accurate as of the date shown. News articles often cover a distinct event in time and are not part of our routine update process. However, an editor’s note will make it clear when a news story is developing and we are adding more details in real-time.

In the event that an article is published with erroneous information, we immediately instate a correction, adding a clear and transparent statement to the article acknowledging what was updated and why.

We regularly check our email inboxes for suggested improvements from experts and readers. If you believe we have published a factual error in any of our content, please let us know and we will investigate and take the appropriate corrective and/or updating measures. You can report a possible error by emailing us at [email protected].

Transparency and Integrity

We abide by providing independent, impartial, and fair journalism that is not influenced by our advertisers and is held to the highest standard of transparency and integrity. For this reason, any “Sponsored Content” is clearly labeled as such to communicate that a story has been provided by or on behalf of an advertiser or sponsor.

Our product and/or service reviews have been published after being independently reviewed and are based on thorough research and unbiased testing.

When readers visit “affiliate links” within our content, Vibrant Earth Juices may receive commissions from purchases, which is clearly labeled at the beginning of each story that contains affiliate links. It is Vibrant Earth Juices’s policy to never receive any compensation or consideration for the content of our recommendations.

All of our writers and editors are responsible for disclosing any potential conflicts of interest—whether relational, financial, or personal—with any source or resource that may compromise their ability to provide fair and impartial information. We are transparent and disclose when any valuable products or services are provided to our editorial teams. Our editorial staff and editorial contributors must not solicit gifts or services for personal purposes. They are also prohibited from giving preferential treatment to any outside resource (company, publication, video, affiliate, website) based on their relationship with the person or company who authors or owns that resource.